77th Locarno Film Festival reveals poster designed by Annie Leibovitz

Annie Leibovitz has been a highly sought-after international photographer for the past fifty years. She is best known for her portraits of prominent figures such as John Lennon and Yoko Ono, Queen Elizabeth II, Leonardo DiCaprio, Michael Jackson, Barack Obama, Meryl Streep, and Susan Sontag.

The Locarno Film Festival’s leopard, well-recognized in the world of auteur cinema, has now become part of the Leibovitz portfolio.

Maja Hoffmann, President of the Locarno Film Festival: “This year’s poster to accompany the 77th edition of the Locarno Film Festival has been created by one of the most acclaimed image makers of our time, American artist Annie Leibovitz. Annie has produced an iconic image characteristic of her idiosyncratic language. In her unique visual style, the emblematic figure of the Pardo occupies a striking place among the astonishing landscape of the Locarno mountains. Its unique beauty and fragility turn it into a poignant symbol of our times. Its presence strengthens the powerful nature of the stories we will all experience this year through the work of filmmakers and artists, during the Festival in August. I am grateful to Annie for giving form to this idea, and for creating an image that I am sure will become as memorable as the 77th edition of the Locarno Film Festival itself.”

The 77th Locarno Film Festival will take place from 7 to 17 August 2024.